art, branding, communication, design, experience
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Unfortunately I missed this year’s Super Bowl XLV, (logo designed by Landor) which was by all accounts a thrilling game. But I didn’t miss the furor over Groupon’s “Tibetan” ad, as Jo Kent from CNN called me soon after for comment. With advertisers paying up to US $100,000 per second, Groupon’s 30 second ad was [...]
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Photo: Ray Ally Whenever Tibet is mentioned, the usual associations come to mind; the exiled Dalai Lama, Tibetan monks, human rights issues and the whole Chinese sovereignty debate. Now with Tibet just reopening its borders to foreign tourists, a new image could soon be springing to mind – bottled mineral water from the Tibetan Himalayas. [...]
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